Linktree for Instagram Marketing: Pros and Cons

Do you want to know the best tools for Instagram bio link optimization? What is Linktree? Is Linktree safe? What are Linktree alternatives?

Then read this article to learn about Linktree.

Instagram is the most popular social media platform of over 1 billion monthly active users. Millions of people use Instagram daily to share photos and market their business. If you want to grow your business online then you must market on Instagram.

Instagram Statistics

  • 1 billion people use Instagram every month.
  • 37% of US internet users are now on Instagram.
  • 71% of Instagram users around the globe are under the age of 35.
  • Instagram clocks up 3.5 billion likes every day.
  • 63% of Instagram users use the app every day.

Instagram allows you to put single bio link in your bio section of account. This limits you as a marketer. But you can do a lot more with that link using bio link tools.

There are a number of tools available in market to optimize your bio link. In this article, you’ll find a handful of tools that allow you to get more out of your Instagram bio link.

Linktree is most popular free tool for Instagram accounts. Using this tool you can create unlimited links to share on your Instagram bio.

What is Linktree?

Linktree is a free tool for optimizing your Instagram bio link, whether you’re a marketer, blogger, or run a content platform. This tool creates a Linktree branded landing page for you. You can add multiple links to page and then put the Linktree branded link to your Instagram bio. You can share this link anywhere on like Facebook, Twitch profile.

Linktree is an easy tool to get more out of your Instagram bio link.

Linktree Examples


When your follower click your bio link, they see a Linktree landing page. See above page includes multiple links like news, Facebook, request form.

Linktree App Download

How to Use Linktree

Linktree Video

Go to, click the “Sign Up Free” button in the upper right.


Next, complete the sign in process or sign up with your Instagram account.


Choose your plan.


Linktree dashboard, click on “Add New Button” and create links.


Add Linktree URL into your Instagram bio.


Linktree Plans & Pricing

This tool offers two plans, free and pro.

Free Plan

This plan included all features to get you started.

  • Unlimited links
  • Lifetime views on your link
  • Select themes
  • Upload your own profile image
  • Amazon Influencer Program Integration

Price: $0/month

Pro Plan

This plan includes everything in free plus following features.

  • Priority support
  • Lifetime clicks and views
  • Daily clicks and views
  • Email integration
  • More themes
  • Remove logo
  • Link tracking
  • Customization like colors, button styles and fonts
  • Highlight your most important links with priority links
  • Change title
  • Scheduled links
  • Retargeting
  • Add image or GIF
  • Team access
  • Custom UTM Parameters
  • Add thumbnails to each link

Price: $6/ month

Is Liktree safe?

Here are some cons of this tool.


Linktree pro plan offers some customization options. If you are using a free plan then you can’t change color that represent your brand.

Linktree Logo

The free version also has the Linktree logo on the bottom. Only pro plan allows to remove logo.

Custom URL

Pro plan allows you to customize link. If you are using free plan then the link to your Instagram profile is a Linktree link like – this takes away from your branding.

No Website Promotion

You are missing the chance to put your website link directly on your Instagram bio section. You know very well that internet users have a short attention span. So there is no guarantee that they will visit your website through Linktree URL.

Linktree Banned

In July 2018, Linktree suddenly stopped working when Instagram temporarily recognized this tool as against community standards. Many users feared that Instagram will ban Linktree or mark spam anytime.

Limited Customization

You can’t add photos or a little bio at the bottom of your links for followers to get to know you more.

Costs Money

The pro plan offers you a lot more features than free plan like themes, email integration, remarketing. But pro plan cost you 6 USD/month.

Best Solution to Linktree

Instagram landing page on your website is the best solution.

  • Create a page on your website with custom URL. Remember this URL display on your Instagram account.
  • Customize page by adding Instagram handle, buttons, logo, footer and other desired elements. Design simple attractive web page.
  • Add link in your Instagram bio. Done!

If you are looking for Linktree alternative tools, then here is the list of best bio link tools.

Linktree Alternatives

Here are the top 3 tools that let you serve links to people who click on your Instagram bio.

1. Shorby

Shorby allows you to add multiple clickable links, messengers and social networks to your Instagram bio. Using this tool you can track link clicks, drive more traffic and send followers to multiple destinations. This tool convert traffic across all platforms like Youtube, Twitter, Pinterest etc.

Top Features:

  • Branded URLs
  • Web-based
  • Messenger
  • Unlimited links
  • Unlimited clicks
  • Link tracking
  • Retargeting
  • Customization

Price: Plans start at $9/month. A 5-day free trial is available. No credit card required.

2. Link.Bio

Lnk.Bio is an easy tool for Instagram bio link. It uses official Instagram API and never ask for your password. Using this tool you can add as many links as you wish and change them as often as you want.

Top Features

  • Personal URL
  • Unlimited links
  • Web-based
  • Cross-link social media profiles
  • Link tracking
  • White label available

Price: You can get started for free. The pro plan starts at $0.99/month.

3. by Later by Later is an advanced Instagram bio link tool. This one allows you to add a link in bio or tag products in Instagram posts to turn your feed into a clickable, optimized landing page. by later gives you valuable insights including clicks, pageviews, and sales from each post.

Top Features:

  • Link individual Instagram posts.
  • Up to 5 links per post
  • Scheduled links
  • Link tracking
  • Track clicks and pageviews
  • Shopify Integration

Price: You can get started for free. Business plans start at $19/month.

Linktree for Business

Linktree for business Instagram accounts is a great way to keep your followers engaged and to give them more information about business. It’s crucial to provide easy access to important things about your business, like your website, blog, social media. Linktree helps you to organized links for your business.

If you like this article you might be reading interested in reading my following article:

Which tool do you use for your Instagram bio link? Please share in comments!

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